How will this benefit us?
What do we need to do?
Simply install a pixel on your web page header and start receiving information about your visitors within 30 minutes. You can designate an email address for reports or integrate with your CRM system with more than 50 pre-built integrations to create a seamless workflow. No code is required.
What kind of data will we be able to obtain?
We match your visitors' IP addresses with publicly available information: full name, personal email address, phone number, mail address, estimated household income, age range, gender, presence of children in household, income range, marital status, estimated net worth, employer name, title, business address, business email, business phone, LinkedIn address, number of visits, time on website, page views, clicks, etc.
How much does this cost?
In addition to the first month being free, CAUSERESPONSE negotiates special pricing for U.S. charities that are rated with three or four "stars" in Charity Navigator. Pricing is based on the volume of average monthly web traffic or, in the case of data corrections and updates on your database, the number of records that are processed.
Does collection of this information violate our privacy policy?
Most well-written and thoughtful privacy policies allow for this and your website should have an "opt-in to cookies" form on your home page. If you use Google Analytics or other third-party tracking you are most likely already collecting your visitors' IP address, referral data, browser, and platform type so you can improve the overall quality of their online experience. CAUSERESPONSE matches the same visitor's IP address with our U.S. consumer database and shares the result with you.
- You can identify anonymous website visitors who have abandoned your site before they donated or signed up for more information. Our technology provides you with contact information and other data so you can best follow up on their web visit and stay engaged with them.
- This will increase the effectiveness of all you have done to attract them to your website -- SEO, social media, email marketing, events, digital advertising, earned media, paid media, Google/Bing ads, etc.
- Update your own database from comprehensive data compilation of 250+ million U.S. consumers.
- In addition to converting more of your website visitors into donors and activists, you can win back lost donors by correcting inactive emails or mail addresses on your database.
- You can also gather information on similar people ("lookalikes") who have visited other websites related to your cause to expand your acquisition campaigns.
What do we need to do?
Simply install a pixel on your web page header and start receiving information about your visitors within 30 minutes. You can designate an email address for reports or integrate with your CRM system with more than 50 pre-built integrations to create a seamless workflow. No code is required.
What kind of data will we be able to obtain?
We match your visitors' IP addresses with publicly available information: full name, personal email address, phone number, mail address, estimated household income, age range, gender, presence of children in household, income range, marital status, estimated net worth, employer name, title, business address, business email, business phone, LinkedIn address, number of visits, time on website, page views, clicks, etc.
How much does this cost?
In addition to the first month being free, CAUSERESPONSE negotiates special pricing for U.S. charities that are rated with three or four "stars" in Charity Navigator. Pricing is based on the volume of average monthly web traffic or, in the case of data corrections and updates on your database, the number of records that are processed.
Does collection of this information violate our privacy policy?
Most well-written and thoughtful privacy policies allow for this and your website should have an "opt-in to cookies" form on your home page. If you use Google Analytics or other third-party tracking you are most likely already collecting your visitors' IP address, referral data, browser, and platform type so you can improve the overall quality of their online experience. CAUSERESPONSE matches the same visitor's IP address with our U.S. consumer database and shares the result with you.